Both cloud-based. Both built for UK dental practices. But the approach, architecture, and pricing are fundamentally different. Here's how they compare.
| Pulp | Dentally | |
|---|---|---|
| Free tier | Yes · Starter Practice | No |
| Starting price | Free (paid from £249/mo) | From £195/mo |
| Per-surgery charges | No · not priced per surgery | Per-surgery pricing historically |
| Patient portal included | Yes · all plans | Partial · A booking page |
| Automated patient SMS | 500 segments/practice/mo included, then 6p each | Available, plan-dependent |
| AI clinical documentation | Built-in, all plans | Available, plan-dependent |
| Clinical charting | Built by dentists, surface + root views | Available |
| Ownership | Independent | Henry Schein One |
| Transparent pricing | Yes · published on site | Indicative, tailored proposals |
| Data export | Full export on request, all plans | Available |
Dentally is a cloud-based PMS. Pulp Core is a clinical operating platform. The difference is in the depth.
Pulp's charting was designed by a practising dentist. Surface views, root views, full tooth history, periodontal recording, and structured exams, all built for clinical depth, not just ticking boxes.
PulpScribe is built into your clinical workflow, not layered on top with a separate subscription. Every plan includes AI documentation with generous allowances.
Sessions become billable automatically. Payments in practice or online. Inventory with expiry tracking. Lab work tracked visually. One workflow from clinical to operational, with no disconnected systems.
Drag-and-drop calendar with AI-assisted booking management. Managed diaries that work with your clinical workflow, not against it. Checklists, emergency alerts, and live patient status, all in one view.
Dentally supports multi-site practices. Pulp Admin is a dedicated operations intelligence platform built for it.
| Pulp Admin | Dentally |
|---|---|
| Dedicated admin surface for practice owners | Reporting within the same PMS interface |
| Cross-practice analytics and central reporting | Real-time reporting per practice |
| Centralised pricing, compliance, and equipment control | Managed per-practice |
| Workforce management across locations | Dentally Chat for team messaging |
Beyond features, the fundamental approach is different.
Published pricing. No "indicative" quotes. No mandatory onboarding fees. No per-surgery charges that scale against you. Start free, upgrade when you're ready.
Pulp is independently owned by its founders, a software engineer and a practising dentist. Not part of a corporate dental conglomerate. Your data stays yours, your feedback shapes the product.
Clinical (Core), operational (Admin), and patient-facing (Portal) are three purpose-built surfaces of the same system. Not modules bolted together. Data flows between them natively.
Dr Georgina Moore co-founded Pulp because she was frustrated with the tools she had. Every clinical workflow, every charting interaction, every care plan has been designed by someone who's used it chairside.
All data encrypted and hosted in the UK (AWS eu-west-2, London), built in line with UK GDPR requirements. Organisation-level data separation. Not hosted on shared infrastructure under a multinational corporate umbrella.
Monthly plans cancel any time with no fees; annual plans are a 12-month commitment. A full export of your data, provided on request, on every plan. After cancellation, you get 90 days of read-only access to your data, per our Terms, with an export available on request. We earn your business every month.
A practical guide to the features that matter when switching systems.
ReadWhy extra AI and automation add-ons should be part of your PMS, not billed separately.
ReadHow Pulp replaces passwords with one-time codes, passkeys and SSO by default.
ReadUnlike anyone else on the market, there's no mandatory demo or sales call. Get started for free. It's quick, easy, and no contact required.
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